The Beauty Of Retouching - Headshots Family Fashion Lifestyle Editorial and Advertising
Let's face it - everyone wants to look their best in a photo - right? One of the things that sets us apart from the majority of other photographers is the ability to use a the available technical and creative tools to create images that truly stand out as world class quality. We make things beautiful. We strive to make people beautiful - or handsome - if that's their goal. (Sometimes the goal might be a harder edge - we've got that too!)
We've all seen those "nightmare" Photoshop pictures on the web and had a good laugh. And there are tons of fun apps that everyone now has access to that will automatically create preset styles (they became popular with the advent of children and teens getting camera phones). These things have made everyone much more aware of what things can be done digitally to images on computers - the process that professionals call "Post Production" - or "Post" for short.
Post (production) is so huge now - it has become an entire industry with it's own dedicated software companies, genres, manufacturers, developers, artists, marketing, sales and creatives. There are even dedicated post production companies that are in business just to do hired post processing on images for clients! Some of the most "famous" photographers in the world hire out their post work. Why? Because this type of work can take hours, days - even weeks in the creation of the finished product.
We personally hand retouch every custom image that comes out of our studio - the time invested in actually shooting in the studio or on location is only a fraction of the process - the real work begins when we transfer the files and begin to create the magic of processing. A photographer's job is far from easy if they are doing it right - on average for our high end portrait products - we find that about 10-20% of our time is spend actually shooting - the remaining 80-90% are wrapped up in all the technical details of the before and after stages of post and file management.
We have extensive experience doing high end beauty and product retouching for editorial and advertising in major markets including film and print. This expertise gives our Sarasota, Bradenton, Lakewood Ranch clients a distinct advantage in being able to present eye catching top tier images and deliver your images in the most optimal light - no matter whether it's personal or commercial work.
High End all natural retouching
Keywords: bradenton, digital, head, head shot, headshots, lakewood, lakewood ranch, photography, photoshop, portrait, product photography, ranch, retouching, sarasota, shot, studio
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